Doctors Want FTC to Investigate Digital Ads Targeting Kids

KCBS Radio: On-Demand
Sunday, December 8th
Doctors are urging the Federal Trade Commission to investigate the digital marketing practices of companies that advertise to kids. 

Just as the FTC is considering new changes to the Children's Online Privacy Protections Act, medical experts and consumer protection groups are asking officials to look into how digital ads are collecting data from children and impacting them psychologically.

For more, KCBS' Susan Kennedy spoke with John Durham, professor of advertising and consumer behavior at University of San Francisco's School of Management.